Logo-shaped paper clips, branded bubble wrap or pylons, innovative cake decorating – there are so many ways the little things create fabulous design and memorable retail. In my latest post for Rena Tom, I rounded up some inspiring images devoted to one of my favourite topics: “retail details”. I strongly believe it is mindful, creative details that turn good stores or brands into great ones. If you fancy, take a look at my post here.
(photographs via kledzik, i am baker, design you trust, jay mug, september industry and veronique)

















































































































