I love when strong wayfinding, a unique colour palette and beautifully detailed typography come together and this show signage by Raw Color pulls that trifecta off with aplomb. Created for the “Eating by Design” exhibition exploring all avenues of food design, Raw Color was inspired by commercial signage and supermarket shelving. I love the 11 shade palette and sublime CNC milled plywood typography. I wouldn’t mind one of those giant letters hanging on my wall as art. As always, I love the popsicle stick process Raw Color uses to find the perfect hue range…

(images via raw color)