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  • archives

pop-up retail {colour commentary}

Pop-up shops, also called temporary stores or flash retail, have grown in popularity and awareness over the last few years. The definition is just as it sounds – a shop that appears suddenly and disappears with similar drama after a relatively short amount of time. Often there is a special collection or limited edition item element as well. Whether in a rented space, a splashy freestanding structure, only online or curated by tastemaking blogs, there are no limits to the innovative ideas flash retail can create. I particularly love that creativity is almost always a vital characteristic of pop-up shops. From big installations (check out that gorgeous net of cardboard boxes above) to bold storefronts to sleek branding, temporary stores seem to form a sublime marriage of retail and creativity. If you interested, I wrote an image-filled article for Rena Tom’s site on pop-up shops which you can read here. Back to dreaming about opening a shop that pops…

(photographs via the fancy, dezeen, hannah dollery creative, decor8, dezeen, we heart and web urbanist)

POSTED ON April 12, 2012

LABELS: brands & shops, colour commentary, graphic design, interior design, many colours   2 Comments   Tweet This

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1 comments

rena
November 19, 2012 at 9:57 pm


Hi Chole, I really enjoyed your article on Rena Tom’s site, and this one as well! I find it more enjoyable to read through than pinterest. I’ve always been a fan of creative installations that make a big statement.

Keep doing what you do!

Thanks,
Rena

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