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unveiling the process




How awesome is that long shot of a studio desk? Thin slices of Mac computers, handwritten notes, strange snacks and Pantone guides – it’s design studio heaven. Oneighty Creative, a design studio in the UK, directed a series of shots in the hopes of “unveiling the process” of creativity and brand creation to their clients (as well as a piece of self-promotion). Photographed beautifully by Adrian Ray, I think that fantastic long photograph and the additional images more than capture the process, tools, steps and overall beauty of studio life. There is no design key on computers! Oh and Oneighty had a great description of the shot and goal: “[a] visualised physical timeline of our brand process which creates a sort of mad hatter’s tea party feel”. I really love seeing the desks and studios of creatives so I can only dream that this overhead photography approach to those spaces becomes an entire book one day…

POSTED ON December 16, 2011

LABELS: advertisement, artists & designers, graphic design, many colours, photography   1 Comment   Tweet This

1 comments

Marie
January 9, 2012 at 5:03 pm


These shots are so beautiful! I’ve always loved the look of ‘the process’…feels very productive! Makes me want to jump into the studio and get to work. :)

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