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giant balloons under the sea

Is there anything more disturbing than children shoved into adulthood just to sell fashion? Not really. At the opposite end of that spectrum is this great campaign by kicokids. Great concept, styling and colour palette. Giant whimsical sea creature balloons and a dreamy haze creates fantastic fashion photography that is chic yet innocent. I only wish kicokids had an adult line! Well, to be honest, I wouldn’t mind that giant octopus hat or anchor either…

(photographs via kicokids; campaign spotted on designmom)

POSTED ON July 22, 2011

LABELS: brands & shops, fashion & textiles, many colours, photography   5 Comments   Tweet This

5 comments

Kim @ In a State of Luxe
July 22, 2011 at 10:30 am


what a fun set of images! And great campaign concept…

Mélanie
July 22, 2011 at 11:49 am


So cute and the palette is precious!! I’m a fan of the lobster prop, myself.

Catriana
July 22, 2011 at 11:52 am


Great concept! The clothes are adorable….too bad they don’t come in adult sizes! And that shark hat…great statement piece, no? Love the anchor too!

rooth
July 22, 2011 at 12:42 pm


That shark balloon animal is killer! I love its eyes too!

plentyofcolour
July 22, 2011 at 3:10 pm


So happy to see the shared love for this awesome campaign concept. Sounds like kicokids could start selling the giant balloons as a side business! Yep – love the lobster prop and shark. The shark teeth are amazing!

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